Podcasts were the flavor of the moment a few years ago, a place now occupied by Facebook and Twitter. While the white heat is off podcasting, it still is a powerful and popular method of distributing both audio and video content. A podcast is an audio or video file that users can subscribe to through an RSS feed. As new content is available it is downloaded to your device. While you’ve all been able to download these files to the desktop for years, what makes podcasting unique is that you are no longer tethered to the computer to listen to it. You can download a file to your iPod or MP3 player, carry the file with you, and listen to it when and where you like. Similarly, YouTube and other video-sharing sites provide a convenient platform for subscribers not only to hear you, but also to see you. Find out how REALTORS® are using this technology to market their services to customers in this updated Field Guide.