New Books–December 2018

NAR members and Association staff can borrow up to six electronic books, digital audios and/or videos at no cost, through the Virtual Library eBooks Collection. Members can also borrow up to three books for 30 days from the Library Catalog for a nominal fee of $10. Call Information Services at 800.874.6500 for assistance.

Routledge Handbook of Sustainable Real Estate by Sara Wilkinson

Covering all land uses from residential to commercial, retail and industrial, the Routledge Handbook of Sustainable Real Estate is an exciting mixture of received wisdom and emerging ideas and approaches from both the developed and developing world. Academics, upper-level students and researchers will find this book an essential guide to the very best of sustainable real estate research.

Talk Triggers: the Complete Guide to Creating Customers with Word of Mouth by Jay Baer

Talk Triggers is the definitive, practical guide on how to use bold operational differentiators to create customer conversations, written by best-selling authors and marketing experts Jay Baer and Daniel Lemin. Word of mouth is directly responsible for 19% of all purchases, and influences as much as 90%. Every human on earth relies on word of mouth to make buying decisions. Yet even today, fewer than 1% of companies have an actual strategy for generating these crucial customer conversations. Talk Triggers provides that strategy in a compelling, relevant, timely book that can be put into practice immediately, by any business.

Becoming by Michelle Obama

In her memoir, a work of deep reflection and mesmerizing storytelling, Michelle Obama invites readers into her world, chronicling the experiences that have shaped her – from her childhood on the South Side of Chicago to her years as an executive balancing the demands of motherhood and work, to her time spent at the world’s most famous address. With unerring honesty and lively wit, she describes her triumphs and her disappointments, both public and private, telling her full story as she has lived it – in her own words and on her own terms.

Would you do that to your mother? : the “make mom proud” standard for how to treat your customers by Jeanne Bliss

Customers crave the same gentle treatment, simple directions, and honorable behavior that our mothers demanded of us. This book asks companies to pause, review, and consider actions through the “mom lens.” Whether you’re contemplating your company’s returns policy, its social media presence, its big-picture strategy, or the frontline serving customers, this one question offers a powerful tool to calibrate your response.

Fill Your Funnel by Dan Portik

In sales, filling a sales pipeline with qualified leads is the magic behind predictable income and massive commission checks. In Fill Your Funnel, get step-by-step instructions on using social media platforms like Facebook, Instagram, LinkedIn, and Twitter to generate qualified leads into your sales funnel.

How to Develop Power and Confidence In Selling Real Estate by Leslie E. Moser

Every problem is covered: Do you want to invest your own money? What do you do when the customers don’t come? How do you sell a “”white elephant?”” what should you listen for when you attend an open house showing? How much do your own personal characteristics influence your sales record? There’s a “”how to say,”” “”what to say,”” “”when to say,”” for every thorny situation in real estate selling, along with advice on closing a sale, organizing your time, sharing commissions, coping with competitors, selling to friends, and a host more.

Organized to Be Your Best! by Susan Silver

With more than 250,000 copies in print for the first four editions, this new 5th edition is the one book you need to get control over your desk, your computer and your demanding work life.

Real Life Organizing by Cassandra Aarssen

Real Life Organizing offers clutter free storage solutions and advice that can help you create a Pinterest worthy home on a small budget: Learn how to organize your home, simplify life and have more time for the things you love.

Habits for Success by G. Brian Benson

Habits for Success was written creatively, consciously and with heart. Using his own growth process, triumphs and hero’s journey, the author weaves authenticity and vulnerability into his habits, ideas and stories to entertain and inspire the reader.




Anne-Marie Siudzinski

Anne-Marie Siudzinski MS, AWHD, e-Pro®, Green, RSPS, SRES, is a senior information specialist for member support at the National Association of REALTORS®.

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