Advertising & Prospecting Archive

Neighborhood Farming: Advice from Your Peers

Lead generation and neighborhood farming are two topics we receive many questions about in Information Central. Recently, the NAR LinkedIn Group featured an insightful discussion on this topic, with experienced and successful REALTORS® across the country sharing their expert...

Conversion Ratios and Cold-Calling

A member called us this week asking how many cold-calls would she need to make a week to be successful. Not such an easy question as a lot of factors come into play – what is successful? How good...
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April 5, 2013

Harnessing Emerging Technologies & Video Marketing Techniques

Nearly 300 REALTORS® gathered at New Orleans’ Morial Convention Center this morning for an informative overview of new technologies and how to effectively use them in the real estate business.  The three presenters included Mike Barnett of Panorama Properties, Inc.;...