Social Media Archive

REALTOR® Content Resource

Stop me if this is too meta, but sometimes the struggle is real when it comes to creating content for your website or blog. It takes a lot of time to brainstorm topics, research said topics, and craft a...
March 15, 2017

Holiday Outreach and Marketing

The lights are up on Michigan Avenue, the Christkindlmarket is open in Daley Plaza, and Sears Tower (no, we won’t call it Willis) is lit up with red and green – the holiday season is in full force here...
November 30, 2016

Social Media Ease

Forbes recently ran an article on tips for mastering social media for small businesses that got me thinking about all the great resources National Association of REALTORS® makes available to its members in order to optimize their time and...
July 13, 2015

Real Estate Websites

Building Your Real Estate Website Recommendations from the NAR LinkedIn Group We often get the question in Information Central, “Who do you recommend to make a website for my brokerage?” Recently the NAR LinkedIn Group discussed this exact topic,...
September 5, 2014

The ABC’s of Information Savvy

With such an abundance of information on the web these days you can scarcely type a few letters into a search engine without returning dozens upon dozens of results. The challenge? Wading through the muck to find the golden...
November 9, 2010

Harnessing Emerging Technologies & Video Marketing Techniques

Nearly 300 REALTORS® gathered at New Orleans’ Morial Convention Center this morning for an informative overview of new technologies and how to effectively use them in the real estate business.  The three presenters included Mike Barnett of Panorama Properties, Inc.;...

Walkable cities and changing demographics

Although we are still bouncing off the bottom of the residential real estate cycle, there will be a recovery at some point. Where will it come from and what will drive it? The Brookings Institute released a report recently...
November 4, 2010

Relocation – details and broad strokes

Here at Information Central we are frequently asked for guidance from members looking for information on where people in their community are moving to as well as who is moving in. Generally members are either looking to prospect outside...
June 21, 2010

Social Networking Privacy

Social networking is about sharing information, opening up your life to new people, and building a virtual community. However, this doesn’t mean you shouldn’t keep your eyes open. As social networks like Facebook and Twitter become an integral part...
December 2, 2009